Last week, I laid out my plan to hit $10k/month, starting with finding my idea-founder-market fit. The expe

riment is in motion, and by next week, I’ll have the first feedback.

But something unexpected happened.

For years, I’ve known that innovation is my passion—not the disruptive kind, but solving challenges based on research and small experiments. Yet, I had no idea how to make a living from it. I felt lost.

I couldn’t answer the simple question: "What do you do?"

But now, for the first time, I have clarity. After defining my idea-founder-market fit, I recalled that my dream was to become an innovation coach (not now, but in the last phase of my career). I see myself guiding big companies or governments on how to approach challenges safely, without gambling their money.

It finally feels like I have something worth pursuing for the rest of my life—solving business challenges safely with innovation.

Therefore, all I need to do is to build the intellectual property (IP) that answer the question: "How do you grow a business and solve challenges without gambling your resources?"

While I’m sharing how others do it, what I learned and how I’m doing it (applying it to my agency and clients).

At last, I know what to create content about. The idea of putting myself out there on YouTube or LinkedIn does no longer afraid, even if people in my local area are watching.

Now I know all I’m doing is the research and experiments to figure out the answer to my question.

I’m no longer in a rush to get my revenue up. I’m focused on building long-term assets and letting them compound over time.

Let’s get this party started!

Summary

• The experiment is active

• I figured out what to create content about

• Time to wait for the results and keep running experiments

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